15-Year-old Alina Morse’s healthy candy company, Zolli® Candy, isn’t letting COVID-19 deter them from celebrating kids’ favorite holiday: Halloween. The brand has partnered with Treetopia®, a go-to source of unique and colorful artificial Christmas trees, to help families decorate for Halloween with candy as a festive “touchless” trick-or-treat option-set up a Halloween candy tree on your porch and let kids safely take their own treats. Those treats could be Zolli’s limited-edition Halloween-branded Zollipops and Zaffi Taffy, available in the seasonal candy sets at the #1 drug chain, CVS and the #1 grocer, Kroger, nationally.
A Halloween candy tree is a festive way to welcome fall and bring the season’s cheer to your porch. Families can create a Halloween tree with their artificial Christmas tree – no matter the color – by decorating it with strings of bright lights, whimsically scary decorations, and an assortment of their favorite candies for neighborhood kids to take during trick-or-treating. Selecting a treat from the tree makes the safe, self-serve experience much more fun. And, when the haunted holiday is done, families can move the tree inside and decorate for Christmas.
After a tough year, Americans are eagerly anticipating holiday cheer. The #halloweentree trend that has generated tens of thousands of posts on Pinterest and Instagram is likely to gain steam, alongside the popularity of black Christmas trees. Offering a dressy, high-contrast backdrop for ornaments, black already is the most popular Christmas tree color after traditional green, followed by white and pink.
From Oct. 5 – 11, Zolli Candy and Treetopia will help two lucky winners get a jump on creating a Halloween candy tree this fall with a sweepstakes on Social Media. Their Halloween sweepstakes will award two prize packs worth roughly $500: a 6′ Black Basics or Orange Basics Treetopia Tree with an approximate retail value of $250 plus a special Zolli Candy package that includes limited-edition Halloween-branded Zaffi® Taffy, all-new Zolli Ball PopZ, Zolli Caramelz, Zolli Gummeez, and Zolli Beanz, as well as the brand’s original products, Zollipops®, Zolli Drops.
As consumers seek alternatives to traditional trick-or-treating, such as socially distanced and safe ways to summon some hocus pocus, Zolli Candy is also helping them continue to provide healthier options for guilt-free treats. Given the pandemic, there has been a behavioral shift in the focus consumers are putting on their health. They are more sensitive to what they are eating and with Zolli Candy, celebrating Halloween this year has never been easier. And, with Halloween falling on a Saturday and a full harvest moon this year – it’s sure to be extra spooky!
To learn more about the healthy, after-you-eat-treat, please visit, http://www.ZolliCandy.com.