WWE: The Next Era of Sports Entertainment

With WWE stepping into a bold new chapter, President Nick Khan and Chief Content Officer Paul “Triple H” Levesque had taken the lead in guiding its evolution through a constantly shifting media and entertainment landscape. This panel explored WWE’s direction—from global growth and talent development to fresh approaches in storytelling and the use of emerging technologies. They discussed how WWE had been adjusting to streaming platforms, enhancing live event experiences, and engaging fans in the digital era. What came next for the company’s creative path and business plans? The conversation offered a rare glimpse into WWE’s leadership and their vision for the future of sports entertainment. The panel was moderated by Alison Brower.